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Tag "Steve Jobs"

 

Steve Jobs intro­duces the Mac Mini “It’s very, very, tiny.”

BYODKM.

No more excuses for not switching.

We have Mac Mini’s on our stu­dio desks. The Mac Mini rocks.

 

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Absolutely bril­liant.

Enjoy.

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Under­stand­ing the com­mit­ment it takes to cre­ate a cul­ture that cares for and main­tains brand val­ues was one of the things that Steve Jobs worked hard at. We’ll see what that hard work has done in the days ahead now that Apple has lost him.

To me, mar­ket­ing is about val­ues. This is a very com­pli­cated world, it’s a very noisy world and we’re not going to get a chance to get peo­ple to remem­ber much about us, no com­pany is. And so we have to be really clear on what we want them to know about us. Now Apple for­tu­nately is one of the half a dozen best brands in the whole world, right up there with Nike, Dis­ney, Coke, Sony…  But even a great brand needs invest­ment and car­ing if it’s going to retain its rel­e­vance and vitality.”

– Steve Jobs, Dis­cussing the “Think Dif­fer­ent” ad cam­paign, Sept. 30, 1997

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A cohort was orig­i­nally one of the ten divi­sions of a legion in the Roman army, con­tain­ing from 300 to 600 men. The most com­mon use of cohort today is in the sense “group” or “com­pany”: A cohort of hangers-on fol­lowed the singer down the cor­ri­dor. In a devel­op­ment empha­siz­ing the idea of com­pan­ion­ship, cohort has also come to mean a sin­gle com­pan­ion, asso­ciate, or the like: Steve Jobs was in my chort.

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By the way, what have you done that’s so great?
Do you cre­ate any­thing, or just crit­i­cize other’s work
and belit­tle their motivations?”

Steve Jobs

 

 

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Remem­ber­ing work­ing on my friends Lisa. #Steve­Jobs #design #tech­nol­ogy #humanity

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The Onion.

CUPERTINO, CA—Steve Jobs, the vision­ary co-founder of Apple Com­put­ers and the only Amer­i­can in the coun­try who had any clue what the fuck he was doing, died Wednes­day at the age of 56. “We haven’t just lost a great inno­va­tor, leader, and busi­ness­man, we’ve lit­er­ally lost the only per­son in this coun­try who actu­ally had his shit together and knew what the hell was going on,” a state­ment from Pres­i­dent Barack Obama read in part, adding that Jobs will be remem­bered both for the life-changing prod­ucts he cre­ated and for the fact that he was able to sit down, think clearly, and exe­cute his ideas—attributes he shared with no other U.S. cit­i­zen. “This is a dark time for our coun­try, because the real­ity is none of the 300 mil­lion or so Amer­i­cans who remain can actu­ally get any­thing done or make things hap­pen. Those days are over.” Obama added that if any­one could fill the void left by Jobs it would prob­a­bly be him­self, but said that at this point he hon­estly doesn’t have the slight­est notion what he’s doing anymore.

orig­i­nal arti­cle >

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Steve Jobs nar­rates the first Think dif­fer­ent com­mer­cial “Here’s to the Crazy Ones”. It never aired. Richard Drey­fuss did the voiceover for the orig­i­nal spot that aired.

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Oops Newsweek.

big mistake

Steve Jobs hired I.M. Pei an archi­tect to design the Next logo?

Design and busi­ness his­tory gone crazy. Somebody got it wrong and we’re here to set the record straight. I.M. Pei is an archi­tect and he did not design the Next logo. Geeze. It was none other than Paul Rand. You can learn a bit and fact check before you make a pub­lished graphic.

Clar­ity. Problem-solving. Pro­fes­sion­al­ism. Beauty.
Paul Rand is design excellence.

In case you don’t know any­thing about Paul Rand visit this website.

http://www.paul-rand.com/site/identity/

An inter­view with Steve Jobs about the logo and Paul Rand.

 

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Steve Woz­niak talk­ing about Steve Jobs.

He thinks very much about get­ting tech­nol­ogy out of the pic­ture. From the very start until today, it’s about how you make some­thing seem like it’s not a piece of tech­nol­ogy in the way that you don’t have to learn all these geeky, techie steps to get some­thing done.”

At Stel­larvi­sions we’ve always felt the same way.

Two of our key beliefs:
tech­nol­ogy should be trans­par­ent and intu­itive and
it is essen­tial to main­tain human­ity in a tech­no­log­i­cal space

We hope we’re just a tiny frac­tion as suc­cess­ful as Steve in mak­ing that happen.

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